Connect With the Chicagoland’s Most Loyal and Informed Audience
Heartland Signal has built something rare in media: a community of educated, engaged, civically active people who trust us deeply — and who follow us wherever the content goes.
The decisions that shape healthcare, education, and voting rights are mostly made in statehouses — and most news never covers them. Heartland Signal exists to change that. As a digital newsroom paired with WCPT 820 AM, Chicago’s progressive talk home since 2005, we investigate the Midwest policy fights that affect daily life and deliver them through radio, video, and text. Our audience is educated, civically active, and tuned in because they want to understand what’s happening and do something about it. For Chicagoland advertisers, that’s a rare combination — a loyal, motivated listenership that pays attention, stays engaged, and acts on what they hear.
How We Work
Heartland Signal reaches Chicagoland’s most informed and engaged communities across every platform they use — on air, online, in their inbox, on social media, and in person. However they consume media, we’re there. One channel or many — we build packages around your goals, your audience, and your budget.
Who Advertises Here
Law firms. Healthcare providers. Financial advisors. Energy companies. Home services businesses. Nonprofits. Unions. Political campaigns.
Sales Team
Steve Lessman · Sales Manager, (847) 828-4474 · slessman@wcpt820.com
Patti Vasquez · Host, and Sales Executive · pvasquez@heartlandsignal.com.Exclusive show sponsorships are available — including “Driving It Home with Patti Vasquez” on WCPT 820, weekdays 5–7 PM. Contact Patti directly to make it yours.
